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Wednesday, 10th June 2020


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Join us on Wednesday 10 June as we delve into the world of creativity. Hear from a selection of creative hotshots as we ask how can we champion creativity and pioneering thinking throughout our industry – and beyond?

Building on the insights from our Pathway to Creativity, research join us as we explore the methodology surrounding creativity.

We’ll take a deep dive into what the findings in our Pathway to Creativity research means for marketers and how to use these learnings to bolster creativity within our industry.

During this webinar you will:

  • Learn about the four key customer trends identified by our Pathway to Creativity research: collaboration, experience, personality and authenticity from Tim Bond, Head of Insight, DMA
  • Discuss key trends from the report in relation to innovations we've seen throughout the industry amid coronavirus and the effects that creativity has had on businesses' response to the crisis
  • Learn more about the DMA’s campaign for Great British Creativity

We’ll see you online.


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For all enquiries regarding this event, including sponsorship opportunities, please contact Jaspria Roda.

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