DMA - Data & Marketing Association

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When & Where?

Tuesday, 5th November 2024
-

CreateFuture
The Stamp Office
10 Waterloo Place
Edinburgh
EH1 3EG
United Kingdom

Ticket Information

Non-members

£50 (+VAT)

Members

Free

Student member

Free

Leadership in the age of Ai.png

The integration of AI into marketing is revolutionising creativity and efficiency, offering immense opportunities for growth. However, with many businesses still in the "test and learn" phase, marketers face a critical question: how can they embrace this innovation, manage inherent risks, and earn the trust of their teams, clients, and boards?

Join us at this exclusive event, chaired by Anneli Ritari-Stewart, Head of Digital Marketing, Royal London, designed to empower marketing professionals and leaders to confidently navigate the AI-driven marketing landscape. You will hear from David Pullan, Managing Director at People's Postcode Lottery, who will share his experience in leveraging AI to drive organisational success.

Our speakers will explore the opportunities, challenges, and ethical considerations of AI-powered strategies, sharing personal insights and actionable takeaways. Discover how to adapt to AI-driven marketing, effectively manage stakeholders, and position your organisation for future success. Don't miss this chance to shape the future of marketing!

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Contact

For all enquiries regarding this event, including sponsorship opportunities, please contact Sarah Young.

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