DMA - Data & Marketing Association

Filter By

Show All
X

Connect to

X

When & Where?

Thursday, 9th May 2024
-

Engine Shed
Station Approach Bristol
Temple Meads
Bristol
Bristol City
BS1 6QH
United Kingdom

Ticket Information

Non-members

£50 (+VAT)

Members

Free

Student member

Free

CEFT24-Bristol.png

Our popular Customer Engagement Future Trends event is going on tour!

Head along to our in-person event in Bristol to discover the ground-breaking trends that are predicted to have a huge impact on customer engagement this year.

Chaired by Julie Atherton, Founder of Small Wonder, join us on Thursday 9 May to hear from industry experts including:

  • Scott Logie, Chair of the Customer Engagement Committee and Chief Commercial Officer at Sagacity who will present the latest research.
  • As well as Richard Norton, Co-Founder, The Peeps, as he shares his insights into the future of AI and how it can be effectively utilised to engage audiences.
  • Ed Barter, Co-Founder and Head of Data Science, Herdify, focusing on AI and personalisation, will provide invaluable perspectives on leveraging AI for customer engagement.

Here are just some of the insights you can expect:

  • How generative AI is transforming the data-driven marketing industry, with 51% of marketers using AI tools for content production.
  • The continued importance of in-person brand experiences in the digital age, underscored by research involving ASOS and H&M highlighting that people still crave physical interactions
  • Discover how businesses are adapting to the changing landscape of personalisation post third-party cookies; using data and AI to deliver consent-based relevant experiences to customers

At the event, you'll hear the research presented followed by a case study and panel discussion on the key topics being addressed. You'll also have the chance to network with industry peers.

Please see the full agenda here.

We look forward to bringing our exciting Customer Engagement Future Trends Report to you.

#dmaevents


Do you want to save hundreds of pounds on DMA events each year?

DMA Members benefit from:

• Free access to our Webinars and Virtual events

• Huge discounts on our in-person events, including the DMA Awards, our flagship events

Get in touch to discover the full range of DMA Membership benefits.


Book Now

Contact

For all enquiries regarding this event, including sponsorship opportunities, please contact Sarah Young.

Please login to comment.

Comments