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This is British copywriting


Our Campaign for great British copywriting - boiled down to 60 action-packed seconds

We’ve managed to cram a lot in to the Campaign for great British copywriting. So, seeing as we’re all such busy people, here’s a handy showreel that will get you up to speed on what’s been going on.

Now if that has whet the appetite you simply must dig deeper. Check out our inaugural Copywriting Club – North; keep your eyes peeled on other Clubs to come; gently meander around the rest of site and learn some handy tips from Werner Herzog; get inside the brain of Brian Eno; grow some wings courtesy of Red Bull and of course, relive classic tête-à-tête between the Madmen and Mavens.


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