The Upskilling Imperative - Building a Future Ready Workforce

DMA Scotland aims to help our data economy and urges our industry to recognise the value that investment in data brings.

By having a philosophy of nurture and promoting data talent, we must embrace all instances where 'data' should be taught and used, from the classroom to the boardroom.

Chaired by Howard Barber, Director of Data Analytics and Insight, Golden Charter and Vice-Chair DMA Scotland, tune in on and learn why it is essential to broaden the scope of how we build and harness data and digital skills and talent within your organisation.

During the webinar you will:

• Hear from Gail Baillie, Marketing Capabilities and Data Director, Royal London and Anneli Ritari-Stewart, Managing Director, Andragogy who will demonstrate how a data-informed approach informed Royal London's training plans
• Learn from our panel as they discuss how to implement a data-driven approach to learning and development and the benefits of recruiting talent internally
• Discover how recruitment, training and development has been impacted by the pandemic