The Class of 2020 - Championing Great Work II

But what lies behind the brilliance - and what lessons can we learn?

Offering invaluable insight into the various challenges, strategy, and results from the DMA Award winners. This online session examines what goes into making a DMA Gold award-winning campaign. Chaired by, Katie Dulake, GM, Marketing and Communications, Mitsubishi Motors in the UK, during the webinar you will:

• Explore a practical case study from Sam Jacobs, Creative Director at The Guardian, OLIVER on their 2020 Gold-winning Best Use of Out of Home and Best Use of Unaddressed Print campaign: The Guardian Weekly - Berlin Takeover
• Learn what goes into an award-winning campaign from Ogilvy's Dickon Laws, Head of Experience Design who will be discussing their Gold win in our Best UX category for ODEON Cinema Holdings: ODEON Digital Customer Experience
• Discover the ins and outs of Essence, Recipe, DCM Studios and BT's Gold-winning Best Launch Campaign: Flexible BT TV Launch - Cinema Activation from Luke Souchard, Head of Brand Campaigns, BT and Tom Kislingbury, Planning Lead, Essence
• Hear from David Dent, Planning Director, April Six and Paul Smith, Marketing Director, Scania as they discuss what went into creating their Gold-winning campaign: The Unbelievable Truth

Enjoy a Q&A session with our DMA Award winners, giving you a behind the scenes look into all that goes into creating an award-winning campaign

Join the DMA as we celebrate great work in all its glory

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