Code42: Re-permissioning customer records | DMA

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Code42: Re-permissioning customer records


Make your customer data GDPR-ready by joining this DMA webinar featuring solicitor James Milligan, who has followed the progress of the GDPR for more than a decade.

With the GDPR coming into force in under a year, there has never been a better time to get to grips with the changes.

For many marketers, making your data GDPR-ready means re-contacting your customers in order to gain the correct opt-ins.

Join this webinar to hear practical advice for your business.

James will be joined by:

  • Head of preference services, legal and compliance at the DMA John Mitchison
  • Client services director at dotmailer Skip Fidura will chair and share his experience

We will also talk to a DMA member that has successfully gone through this process with tips that will help your business.

The process is not as easy as it sounds. Both Honda and Flybe were recently fined for getting it wrong.

Make sure you get it right with tips from our legal and compliance experts.

The session will feature ample opportunities to ask the questions you need for your business.

See you online.


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