DMA - Data & Marketing Association

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Tim Drye

Tim Drye

DataTalk
Chief Data Scientist

As a Data Council member, Tim's main focus is the use of data to identify customer and prospect insight and understanding, he has developed a number of data products currently in the market and builds customer segmentations for a wide variety of scenrios and sectors both B2B and B2C. Tim also represents the DMA on the PAF advisory board. Tim was also elected on to the DMA's Roll of Honour in 2013 joining an elite list of direct marketing industry luminaries.