DMA - Data & Marketing Association

Filter By

Show All
X

Connect to

X

Richard Berry

Richard Berry

my.westminster.ac.uk
Assistant Head of School for Management and Marketing

Richard is the Assistant Head of School for Management and Marketing at Westminster Business School, looking after the Marketing course team and portfolio of undergraduate and postgraduate courses in this area. He joined Westminster in 2019 as a Senior Lecturer in Digital Marketing and led the validation of BA Digital Marketing and MSc Digital Marketing Management. Currently he leads the School NSS strategy, coordinates Clearing and helped the College in establishing a LinkedIn group to maintain communications with our alumni community.

Richard completed his EdD in 2019, an action research study ‘Do accelerated, work-based programmes enhance student learning?’. A critical evaluation of the development and delivery of flexible learning programmes as part of a HEFCE-Catalyst-funded project ‘Towards Higher Apprenticeships’ which helped pave the way for Degree Apprenticeships. He regularly contributes the Media Education Summit and most recently he carried out a co-creation research project on action learning sets and design thinking.

Prior to his career in teaching, Richard worked in design, media production, marketing and communications roles for professional services and public sector organisations. He designed the corporate identity for a large northern University and managed sponsorship activation on national and international football, rugby, cricket and athletics properties.