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For businesses what is becoming abundantly clear is that we must learn to live with Covid. And in today’s uncertain landscape that means agility is the name of the game. Putting processes in place that enable pivoting on a knife’s edge to capitalise on whatever the twin forces of the pandemic and a distrusted global supply chain throws at us next.

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Social networks allow people and businesses to engage with large numbers or people with an immediacy and frequency that traditional media cannot provide. This is our guide to using it.

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For marketing and data professionals, the latest government consultation on data protection in the UK has thrown up a number of new considerations that should be thought about when planning marketing strategies for 2022.

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The GDPR outlines six principles you must adhere to when dealing with consumer data.

This guide will help you align with these principles.

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