Channel 4 chief exec appointed as 2014 DMA Awards chair of judges | DMA

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Channel 4 chief exec appointed as 2014 DMA Awards chair of judges

Channel 4’s chief executive David Abraham has been appointed chair of judges for the 2014 DMA Awards 2014.

Abraham will oversee the rigorous DMA judging process which involves more than 300 senior industry experts from brands, suppliers and agencies. He will also lead the final Grand Prix judging process, during which an overall champion is selected from among the Gold winners. Previous chairs of judges have included British playwright, director and screen writer, Stephen Poliakoff, Red or Dead founder Wayne Hemingway, ASA chairman Lord Smith, vice-chair of Ogilvy Group UK Rory Sutherland and film producer Lord Puttnam.

Mark Runacus, chair of the DMA Awards committee and director of loyalty & relationship marketing at Karmarama, commented:

“David is the perfect choice to head up the judging of the 2014 Awards. Over the past year, the DMA has worked closely with Channel 4 to explore and promote innovation in targeted one-to-one marketing via TV.

“Throughout his career, David has earned a reputation as an innovator. Now, he is driving incredible innovation in addressable TV across the Channel 4’s family of channels. We’re very pleased that David will lead the 2014 Awards judging process to recognise and reward genuinely innovative entries that have made a real difference and will continue to make a real difference.”

The 2014 DMA Awards are supported by headline sponsors TNT Post and Emarsys. The winners of the 2014 DMAs will be announced at the Awards ball to be held at Old Billingsgate in the City of London on 2 December.

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