27 Oct 2017
What do you think makes a good mentor?
The #unexpectedmentor campaign run by The Careers & Enterprise Company has got us talking. Fancy joining the discussion?
26 Oct 2017
100 pink kittens
The three bears - but not as you know them, a trip to the 13th floor, how adidas Football rewrote its marketing script and many, many pink kittens. Rounding up another week in the industry with DMA Writing Manager, Rosanne Stewart.
26 Oct 2017
EU Parliament misses opportunity to achieve a balanced ePrivacy Regulation
Latest ePrivacy Regulation news
25 Oct 2017
Government must do more to support data-driven creative industries
In her appearance before the House of Lords Communications Committee, DMA Talent MD Kate Burnett calls for Government to do more to support the future success of the data-driven creative industries.
24 Oct 2017
Introducing the Joint Industry Committee
The Joint Industry Committee (JIC) will measure readership and usage of mail. With close to £2billion per year spent on the channel, JIC will act as a standard measurement body to help mail continue to thrive. Learn all about this new era in mail at this introductory, online session.
24 Oct 2017
Quant: How to audit your data
A vital first step in preparing your for GDPR is to conduct a data audit. Learn to accurately identify the data you have, where it is held and how you can collect it effectively - all whilst building a strategy to process and communicate with your customers the right way after May...
24 Oct 2017
Using behavioural economics in your B2B marketing
Since Freakanomics and Nudge!, behavioural economics have proved a powerful way to look at communications and influence. Join IBM Watson IoT, Earnest and Cambridge Analytica to explore how to apply this thinking to B2B marketing
24 Oct 2017
Legal Update - Workshops
Join the DMA’s experts in GDPR policy as they provide invaluable guidance and advice up and down the country.
20 Oct 2017
DMA insight: Customer Engagement, top travel brands
Your bags are packed, you’re ready to go. But who are you travelling with and why did you choose them? Our latest Customer engagement infographic explores the ever-changing world of travel, diving into which brands customers prefer and why.