03 Oct 2023
Preparing your email marketing for DPDI and continually-changing data laws
The UK is finalising new legislation to update DPA 2018, UK GDPR and PECR. The Data Protection and Digital Information Bill (DPDI) aims to create a new data regime for UK businesses and consumers but is still subject to change and best practice guidance will take time to be established. With the...![T-2e510ea93f4d91b4ce9360dc0e27ee10-steve-henderson-email-council.jpg](/uploads/articles/T-2e510ea93f4d91b4ce9360dc0e27ee10-steve-henderson-email-council.jpg)
09 Aug 2023
Can I Edit Misspelled Email Addresses in B2B Lists?
This is the third in a series of articles by the DMA Email Council answering questions about B2B email marketing. This article explores how you can edit misspelled email addresses responsibly.![T-72ef699b8ab498a67e93d9f4f8819eaf-email-council-b2b-marketing-qa-(kk)1.png](/uploads/articles/T-72ef699b8ab498a67e93d9f4f8819eaf-email-council-b2b-marketing-qa-(kk)1.png)
28 Jul 2023
How can I Maintain a Healthy B2B List?
This is the second in a series of articles by the DMA Email Council answering questions about B2B email marketing. This article explains how you can maintain a healthy B2B contact list for effective email marketing.![T-d0dbcb98ca8069a596e8166e2e3a156c-email-council-b2b-marketing-qa-(kk).png](/uploads/articles/T-d0dbcb98ca8069a596e8166e2e3a156c-email-council-b2b-marketing-qa-(kk).png)
19 Jul 2023
Email Benchmarking Report 2023
How has email marketing performed over the last 12 months? Find out in the latest Email Benchmarking Report covering deliverability, open rates, and click-through rates.![T-cb4ca36f800b705e76a6cffc7056daf2-email-benchmarking-report-2023-webimage.png](/uploads/articles/T-cb4ca36f800b705e76a6cffc7056daf2-email-benchmarking-report-2023-webimage.png)
04 Jul 2023
Can I use Third Party Mailing Lists for B2B Marketing?
This article is written to bring an email deliverability perspective to the topic of third-party data in B2B email marketing, in an attempt to clarify some areas of ambiguity and give practical ideas for those considering a third-party B2B email marketing programme.![T-025bbae343d36af1ce6f94a1a6bfa3b2-microsoftteams-image-(13)2.png](/uploads/articles/T-025bbae343d36af1ce6f94a1a6bfa3b2-microsoftteams-image-(13)2.png)
22 Jun 2023
Consumer Email Tracker Series: The Omnichannel Communication Race
Following the release of the 2023 Consumer Email Tracker Report the DMA Email Council's Research Hub has prepared a series of articles that dig into some of the unexpected learnings from email subscribers and the drivers behind them. This article is the forth in a series of four.![T-079ddba7a8bfc893084c6fb024af514f-cetkos~1.png](/uploads/articles/T-079ddba7a8bfc893084c6fb024af514f-cetkos~1.png)
15 Jun 2023
Consumer Email Tracker Series: The Relevance of Email Marketing
Following the release of the 2023 Consumer Email Tracker Report the DMA Email Council's Research Hub has prepared a series of articles that dig into some of the unexpected learnings from email subscribers and the drivers behind them. This article is the third in a series of four.08 Jun 2023
Consumer Email Tracker Series: The Importance of Email Preferences
Following the release of the 2023 Consumer Email Tracker Report the DMA Email Council's Research Hub has prepared a series of articles that dig into some of the unexpected learnings from email subscribers and the drivers behind them. This article is the second in a series of four.![T-a7a49e75415c14f4509cdc37e15c155f-cetser~1.png](/uploads/articles/T-a7a49e75415c14f4509cdc37e15c155f-cetser~1.png)
01 Jun 2023
Consumer Email Tracker Series: What's In Your Junk Folder?
Following the release of the 2023 Consumer Email Tracker Report the DMA Email Council's Research Hub has prepared a series of articles that dig into some of the unexpected learnings from email subscribers and the drivers behind them. This article is the first in a series of four.![T-5c5810023ca2baeae94f3462f310d3ea-cetser~2.png](/uploads/articles/T-5c5810023ca2baeae94f3462f310d3ea-cetser~2.png)