28 May 2019
Spotting Companies Just About To Review Agencies
Agency reviews are the holy grail for new business opportunities. This article looks at some of the key triggers and the best way to make sure you don't miss out.
23 May 2019
Is SMS text message marketing effective?
Do you find yourself asking if SMS marketing effective? Take a look at our blog to see how great it really is!
22 May 2019
All Aboard the Sunborn!
As part of Salesforce World Tour London on Thursday 23rd May, we will be on board with clients, customers, ISV's and partners in the Executive Suite of the stunning Sunborn super yacht Hotel, moored alongside Excel.
21 May 2019
Is Data Quality an opportunity or a cost?
Do you view data quality as an opportunity or simply a budgeted cost line?
21 May 2019
Data Quality - An opportunity or a cost?
In a post GDPR world does Data Quailty and Data Cleansing present an opporutnity for success? Surely we should be looking at it in this way.
21 May 2019
Selling sunglasses on the M5
Availability or choosing the easy option is not always the basis to make good decisions. Decisions are best rooted , in my opinion anyway, on an understanding of human behaviour.
18 May 2019
7 Ways to Grow Your Agency
Growing an agency is both challenging and rewarding. Here are 7 tips to keep you focused on some of the basic principles.17 May 2019
The Importance of Communicating Your Value to a Prospect
What is a good value proposition and how do you communicate this most effectively to a prospective client to win new business?
15 May 2019
JICMAIL + TGI Fusion
The award-winning JICMAIL dataset has been integrated with the TGI survey. This enables advertisers, agencies, and media owners to assess mail exposure and frequency of interaction across the thousands of audience variables in TGI.