What Does the Future Hold for the Creative Industry? | DMA

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What Does the Future Hold for the Creative Industry?

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Out of adversity can come opportunity – and for many agencies, the global pandemic brought about fundamental changes to working life as we knew it.

Facebook thought leader and strategist Andy Childs claimed that a decade of digital growth had been compressed into just a few months.

Now, as 42% of small businesses alone claim that they are more reliant on technology and 86% of bosses believe remote working will endure, agency leaders must weigh up their options in the wake of the pandemic.

We have asked agency leaders the keys to a successful digital transformation.

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