Postcode Lookup Enhances Data Quality | DMA

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Postcode Lookup Enhances Data Quality

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We have all become used to entering in just our postcode and then selecting our address to have it populated as our delivery address on retail websites. With the advent of predictive address we can even now just enter our house number and start typing our street for autocompletion of our full address. Yet even the most indulgent shopaholics don’t enter their addresses into websites more than a couple of times per day.

With all these improvements in retail it perhaps surprising that in CRM systems where addresses are constantly being captured and added in much higher volumes these data capture solutions are not available out of the box.

Data8 have developed a simple to integrate postcode lookup plugin for Microsoft Dynamics CRM 2016 to allow for address autocompletion. Adding this plugin speeds up data capture time as well as improving data quality. This service forms part of a suite of solutions to enhance data quality in Microsoft Dynamics CRM 2016 with other solutions including advanced business information, validation of phone numbers and email addresses in real-time and TPS checking.

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