I had the time of my life, and I owe it all to PULL

Yesterday morning we started a trend on twitter, took an usie with a banana, whizzed a motorbike through Neo Tokyo on oculus rift and created an app (the idea, at least).

How else are you going to entertain yourself on a Thursday?

By learning to code, making a website, flying a virtual American Airlines plane, getting your eyes tracked, taking a photo of an onscreen rainbow. Ok… we may be approaching show-off territory.

If you missed it, here’s the best bits. If you were there, it’s likely you’re singing “I had the time of my life, and owe it all to PULL” to the theme of Dirty Dancing. So we’ll just let you be.

The morning kicked off with a coding session from General Assembly.

A rainbow has appeared at the @GA hour of code workshop #dmapull pic.twitter.com/M5OgmqeuQD

— DMA UK (@DMA_UK) March 19, 2015

Former medical historian Andrea Kennedy (@butterloverz), who’s now a (very good!) web developer teacher showed us how to code a website. We made ours in six seconds.

Just made a website in 6 seconds! Ok... Maybe it was an hour ?? @butterloverz @GA #dmapull https://t.co/Spz3KqDhc7

— DMA UK (@DMA_UK) March 19, 2015

We also tried our hand at Smart Cookie’s virtual reality flying machine:

The smart cookie stand in our #dmapull playroom https://t.co/SwaUZWiRvs

— DMA UK (@DMA_UK) March 19, 2015

Tried oculus rift (courtesy of Visual Voice)

“@DMA_UK: What’s she seeing that we’re not? #dmapull #oculusrift pic.twitter.com/SoR3ocjsFf” - I think I was in Japan! Crazy

— Georgie (@GroombridgeG) March 19, 2015

Finally learnt the ins and outs of programmatic:

Excited to learn about #programmatic - finally filling my knowledge gap! @DMA_UK #Pull2015 pic.twitter.com/gtP96Q88PO

— Bonnie Corbyn Stuart (@BonnieCorbyn) March 19, 2015

Made musical fruit:

And musical Haribo:

Started a trend on twitter:

"#vvdemo" shows up as trending topic in United Kingdom at rank 5

— TrendieUK - Trends (@TrendieUK) March 19, 2015

This was part of a demonstration on hashtags by Visual Voice’s Alex Newland.

Created an app idea under @theBIOagency guidance to improve online shopping deliveries – something that costs the sector £1 billion a year.

Creating our own app at the #innovation workshop #dmapull #greatideas @theBIOagency pic.twitter.com/3ihkOQHV2t

— DMA UK (@DMA_UK) March 19, 2015

Saw Eye Interactive’s impressive 2^nd screen app – a real solution to TV viewers being on their phones during ads.

Saw this Harry Potter video:

We're filming at Pull 2015...Harry potter fans, check this out..@SmartCookieSays #dmapull #Awesome #shoreditch #tech pic.twitter.com/f5rnUQjVz9

— BrandRepublicVideo (@BRProducers) March 19, 2015

And heard these wise words:

"It's not about advertising ideas, but ideas worth advertising" - wise words from #Pull2015 @DMA_UK

— adconnection (@adconnectionUK) March 19, 2015

Do you see your customer as a target or respect them and their needs? Push vs. #dmapull. Nice quote from @COrchestra.

— Adam Knight (@adam_kn1ght) March 19, 2015

Strong message from the panel at #dmapull - Keep the SPAM out of BLE beacon implementation; It's all about trust @MMMagTweets @DMA_UK

— Justin Bowser (@jkbowser) March 19, 2015

Pressing a button on your phone to take a selfie is so last year... We just took a selfie using a banana! #dmapull #MakeyMakey

— DMA UK (@DMA_UK) March 19, 2015

Luckily for you, we've also summed up seminars from the day which will be released in the next few days. In the meantime, it's time for use to sign off and unplug after a sensory overload - in a good way, of course.

Probably a good idea to get off Twitter... #dmapull pic.twitter.com/q4GRGQVBca

— DMA UK (@DMA_UK) March 19, 2015