Boost your team's data skills with government funding

We are delighted to announce the expansion of our popular Skills Bootcamps series with a new course focusing on building your team’s skills in Data and Analytics.

By the end of the course, they’ll have mastered the core skills and knowledge needed to create more effective campaigns. And you’ll have a more motivated and confident team capable of driving your business forward.

Depending on the size of your business, the Department for Education (DfE) will cover between 70% to 90% of the course cost, through its Skills for Life Programme.

SMEs pay just £350 of the £3,500 course cost per employee, with the government funding the remaining 90% of the cost.

Data-driven marketing insights are essential for developing more meaningful relationships with customers, which leads to sustainable business growth. This Skills Bootcamp will help SMEs, with limited training budgets, to better understand, acquire and analyse their customers’ data insights, which is vital for enhanced customer engagement and retention.

Organisations with more than 250 employees pay £1,050 per employee.

How does it work?

Your colleagues will attend the course one day a week, for 14 weeks.

A lead tutor will take them through the course, and is joined by a team of specialist guest tutors who are experts in their fieds, to ensure they are learning the most up-to-date skills.

It's designed to turn them into Data, Analytics, and Strategy experts.

They will learn how to:

• Analyse data and create valuable insights
• Use data to build clear and relevant customer journeys
• Improve marketing effectiveness and measure its contribution to business outcomes
• And much, much more... find the full course syllabus here.

After successfully completing the course, your colleagues will be awarded an industry recognised level 5 qualification, accredited by the Institute of Data & Marketing (IDM).

When is it running?

• 24 May – 23 August 2024

This is the final Data & Analytics Skills Bootcamp we will run, so make sure you don't miss it!

Weekly classes are held in a virtual classroom with live tutor-led sessions delivered via Zoom.

Sign your colleagues up here

Who is the course for?

It’s open to everyone in your organisation, not just your colleagues who have a marketing or digital background.

You could be a business owner trying to deliver meaningful growth for your business, or a multi-tasking employee looking to better understand why data is an organisation’s greatest asset. A short-term investment of your precious time will lead to long-term results for the organisation.

To take part in this Skills Bootcmap, you must live and/or work in England, and be aged 19 or above.

Sign your colleagues up here