7 Tips for Incorporating SMS into Your Marketing Efforts

With more than 8 trillion text messages sent every year worldwide, many marketers are looking to better incorporate SMS into their messaging mix. But if all you’re doing is sending generic one-off text messages, you’re barely scratching the surface of what you can do with this dynamic communication channel. Download our tip sheet and learn about seven ways you can use SMS to enhance your marketing efforts, including:

· Gathering data via SMS that you can leverage across other channels
· Sending messages triggered by cross-channel behaviors
· Enhancing your loyalty program though SMS gamification
· Driving dynamic content in emails and your website using SMS behaviors

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