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2021: A shift in our Mindset


For many agencies, the global pandemic and the lockdown in the spring has brought about fundamental changes in the working life of practically every person.

What we have learnt is that out of adversity can come opportunity.

Even with the imminent arrival of the first effective vaccines, things are unlikely to ever return to those pre-coronavirus days, but change can be a good thing and it’s up to us to shape the future together.

What lessons have we learned and are we now leaner and better equipped for the future?

What changes did we make that we should remember as we begin our journey into 2021?

2021: A shift in our mindset is our latest guide produced in collaboration with leading agencies across the sector discussing how they coped when COVID-19 struck and how they feel these changes will affect their plans.

This guide has been produced with extensive research and insight from the industry to enable us to explore the future.


Who is Paprika?

Paprika is the leading agency management and accounting system for agencies.

Designed specifically for the creative and marcomms sector, our fully integrated solution helps streamline processes, increase profitability and enable agency growth.

Simple, scalable and flexible, Paprika captures information where it is generated and delivers it where it’s needed providing you powerful insights into all departments of your business.

With over 30 years’ experience of what makes a great creative agency great and more than 30,000 international users logging in 18 countries - we’re the creative agency experts.

Find out more:

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