Infographic - National client email report 2014
The annual National client email report jointly commissioned by the DMA, and sponsored by Alchemy Worx, provides valuable insight into what marketers have to say about their email marketing strategies, budgets and upcoming trends.
This infographic summarises the report’s key findings. The considered value of email marketing remained high over the course of 2013; however there has been a decline in the proportion rating it as strategically important or very important to their business. Click here to read the full report.