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The future of data... explained

Join business leaders and experts from John Lewis, Sky, L’Oreal, people.io, Marketing Week, Experian, Opt-4, the ICO and more for a Data Protection update
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  • 195 views

How many of your customers are vulnerable?

Any customer can be vulnerable according to the new whitepaper from the DMA's vulnerable consumer taskforce, and companies will benefit by treating these customers appropriately
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  • 400 views
Member Content

How long does customer consent last?

The data we collect on our customers and the data they give us is at the heart of everything we do as marketers. Of all of this data, the most important is how and when they gave (or renewed) consent to receive communication from your business.
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  • 591 views

Tell us about your membership

Take a few minutes to tell us how your DMA Membership works for you to be in with a chance to win an IDM Essentials course
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  • 312 views

Tell us how your business is adapting to the GDPR

How is your business reacting and adapting to the GDPR and the implications of Brexit? Tell us and be entered into a prize draw. 
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  • 1351 views

#writerscrawl

The first ever copywriters' festival, from Monday 14 to Friday 18 November
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  • 495 views

The DMA Awards are here

Take a trip around the DMA Awards landscape, discover how we’re doing things in 2016 and get your Awards entry up and running
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  • 899 views

The Digital Economy Bill

Direct Marketing Guidance to be put on a statutory footing
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  • 6 views

Customer engagement in the insurance market

Scott Logie is a member of our Customer Engagement Council, and here he casts his expert eyes on the world of insurance and why being recognised matters in building relationships with customers
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  • 189 views