The DMA Awards 2017 are open for entries – until Friday 22 September.
And we’re here to help you put together a splendid entry to thrill and wow our inscrutable judges.
Time to put your best to the test at the DMAs.
Ready, steady…
Your work is fine.
Super fine.
But has it got what it takes to win a DMA Award?
Scroll down and uncover useful hints, tips and advice to help you craft your Awards entry.
Gather your team together
Assemble your accounts team, your creatives, your art directors, your brand champions.
All the people who have helped bring your work to life.
The brains trust
Fire up those thinking lamps.
What campaigns are you most proud of? Have you blended strategy, creativity and results? Check out the categories we offer (33, by the way).
Find something for your work and remember: you can enter as many as you’d like.
Collect your work
You’ve talked through your best bits.
Now grab all your shiny campaign assets – yup even the hard copies – and start to assemble your Awards entry.
Corral your copywriters
Having great work is, er, great.
But telling the story of that work is another challenge altogether.
Here’s where you need your creative word wizards to step in and bring your brilliance to vibrant life.
Time to fly your writers in to polish your entry prose.
Check your entry
Does your entry read well?
Does it sing, does it leap off the page – and dance straight into people’s heads?
Time to check.
And check again.
Sign-offs
If you need it, now is the time to grab approvals from the people who need to know you’re in the mix for a DMA Award.
Let them know your plans.
When you enter (see below) you’ll be prompted to add their email address via the online entry form, and they’ll get a notification to sign-off on your entry.
Book your tickets for Awards night
You’re in the mix.
Be there for the big night – along with 800 other movers and shakers from around the industry – because…well, it’s party time.
Hug your DMA Awards trophy
You’ve gone full glitz.
And glam.
You’ve enjoyed the sparkling company, mouth-watering food and rivers of champagne.
So will you win? Because if you do, hit the stage, grab your trophy and flash your winning smile.
You’re taking a DMA Award home.
