Great British Creativity
It began with the writers and a fight for the power of the word.
Now we’re bigger and we want you along for the ride.
Add your voice to our mission to prove the value of creativity in UK business, government and society today.
Welcome to the campaign for great British creativity.
23 Nov 2023
Creative Effectiveness in Door Drops: November 2023
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this month’s edition, Nick Brown, Sales Director at Newsquest, dives into a recent Door Drop from a local business selling firewood.
26 Oct 2023
Creative Effectiveness in Door Drops: October 2023
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this month’s edition, Neal Dodd, Managing Director at The Letterbox Consultancy, deep dives into a recent Door Drop from Paradise Wildlife Park.
20 Jun 2023
Creative Effectiveness in Door Drops: June 2023
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this month’s edition, Mark Graham, Managing Director at Smart Distribution Solutions, deep dives into a recent Door Drop from a local takeaway advertising a Father's Day deal.
30 May 2023
Creative Effectiveness in Door Drops: May 2023
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this month’s edition, Neal Dodd, Managing Director at The Letterbox Consultancy, deep dives into a recent Door Drop from Papa Johns.1.png)
21 Apr 2022
#CreativeBritain2030
The UK creative industry is worth £306 million a day. But due to the impact of the pandemic, creativity in Britain is in crisis. Find out how we can seize the chance ahead of us, to rebuild trust and the economy.
26 May 2021
Creative Diversity #2: Nobody is Normal
The next interview for our Creative Diversity series features Senior Copywriter Rickie Marsden on Childline’s powerful stop motion ad, Nobody is Normal. Download the zine to discover how the vibrant characters were brought to life, the inspiration, process, techniques, and more.
10 May 2021
Interview: Andrew Boulton on the Weird, Wonderful World of Copywriting
We interviewed Andrew Boulton, Freelance Copywriter and Senior Lecturer of Copywriting and Creative Advertising, for our Great British Creativity campaign. Read what Andrew has to say about his new book, Copywriting Is, and his experiences and advice on the beautiful, bizarre world of copywriting.
02 Apr 2021
Gender Gaps in the Creative Sector: Thoughts from Sheryl Thomson
As part of DMA Scotland's regional content, guest contributor Sheryl Thomson, Creative Director, Union Direct shares her thoughts on the lack of female representation in creative leadership roles.
09 Mar 2021
Pathways to Creativity 2020: Collaborating With The Creative Customer
Examine how organisations can harness insights from our Pathways to Creativity research to ignite creativity and build stronger links between brand and customer.