DMA Awards - Go Further

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2016 Gold Best digital destination

Agency: WDMP Client: Monarch Campaign Summary: A stop-motion animation of your last holiday… on a fridge
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2016 Gold Best integrated campaign

Agency: Kitcatt Nohr Client: Macmillan Cancer Support Campaign Summary: A coffee morning kit filled with fun, useful and shareable items
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2016 Gold Best Loyalty or CRM Programme

Agency: LIDA Client: IKEA Campaign Summary: Don’t win a candle, win a ‘cosy glow’
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2016 Gold Best use of mobile and/or connected devices

Agency: Barclays Africa Client: In-house Campaign Summary: A text from the bank before you run into money troubles
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2016 Gold Best customer acquisition campaign

Agency: Karmarama Client: DFS Campaign Summary: An email right now, from the person standing in front of you
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2016 Gold Healthcare

Agency: Arthur London Client: Diabetes UK Campaign Summary: Tips for living with diabetes written by other people living with diabetes
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2016 Gold Best launch campaign

Agency: MRM Meteorite Client: Microsoft Campaign Summary: Eight people stuck to a billboard and you control the (bad) weather
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2016 Gold Best use of Door Drops

Agency: MEC UK Client: Bupa Campaign Summary: Amazing insights from data previously deemed insignifi cant
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2016 Gold Best Use of Social Media

Agency: Weber Shandwick Client: ActionAid Campaign Summary: Viral videos brutally cut with a message about Female Genital Mutilation
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