Aegon UK Plc
Channel Marketing Manager
Lynsey's career has spanned creative agencies and client side roles in equal measure. Starting with Navigator Responsive Advertising, Lynsey's core skills include strategic development, creative problem solving and integrated Direct Marketing - her experience covering all marketing channels and most industry sectors. These skills saw her lead the VisitScotland migration project to build and maintain an in-house CCRM system, developing and leading on marketing strategies covering both UK and International markets. Most recently, Lynsey took on a new role at Aegon looking after the Workplace channel. Lynsey is Chair of the DMA Scotland Council.