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Fedelma Good

Fedelma Good

PWC
Director

Fedelma’s role is to support and enable Barclays’ development and implementation of innovative data centred solutions, particularly in the online and mobile space where Barclays look to find new ways to give information back to Customers in ways and for purposes that help them.  

Fedelma is an industry commissioner on the Direct Marketing Commission, was a previous member of the DMA Data Council and DMA Board, is listed on the DMA’s Roll of Honour and was awarded an honorary fellowship of the IDM in 2012.

In the 2016 Data IQ Awards she was named Client Data Professional of the year with her team also winning the Grand Prix award.