Responsible Marketing

Changes to the governance of data will have far-reaching consequences for your business. The new General Data Protection Regulations (GDPR) will determine how your business does business, and particularly how it manages, protects and administers data in the future. The new regulations came into place in 2018 - find help here.

Sep 24

Webinar: What is the Current State of Play for Data Regulation?

Tune in on Thursday 24 September at 3pm to gain valuable insights from experts on data regulation during and following the pandemic; listen to a lively panel discussion, and have your questions answered.

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The DMA Politics Podcast 18: Dr Philippa Whitford MP

This week, Michael chats to the SNP Spokesperson for Health and member of Parliament for Central Ayrshire about the Scottish Government's new contact tracing app, Protect Scotland.
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Door Drop Standards

Advice regarding things to look for and to clarify with your door drop supplier.
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Test and Trace: What Does it Mean for Marketers?

Find out how Test and Trace provides opportunities for building your customer database, promoting your social channels, and marketing opportunities.
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Regulation Hub Update - September 2020

DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share, and shape best practice. Find their regulation update here.
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DMA Email Council: How to Use Registration Forms to Get Marketing Opt-In

Webinars, whitepapers, free wifi, online events and services are all created for lead generation and customer acquisition. This guide explains how to navigate the legal requirements while still achieving your goals
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Regulation Hub Update - August 2020

DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.
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Data Best Practice: Acquiring New Data under GDPR - A Case Study

From the DMA’s Customer Data Council, the sixth in a series of articles looking at good data practice in marketing.
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Regulation Hub Update - July 2020

DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.
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