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Email Benchmarking Report 2022

How does your email marketing measure up? The latest benchmarking insights covering deliverability, open rates, and click-through rates are ready. Uncover the state of industry email in a nutshell.
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Meaningful Marketing Measurement: Charity Sector Focus

How have charities met the challenges of the last two years? New DMA research delivers insight into the evolution of charity marketing effectiveness, the drivers and inhibitors of growth, and how successfully charity marketers are measuring charity marketing effectiveness.
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Meaningful Marketing Measurement: Email Focus

Our latest report presents key email effectiveness insights uncovered through analysis of the DMA’s Intelligent Marketing Databank. Discover the effectiveness of email, how marketers are measuring its effectiveness, and how the channel has evolved over recent years.
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Meaningful Marketing Measurement 2022

Our report presents key effectiveness insights that have been uncovered through analysis of the DMA’s Intelligent Marketing Databank. Discover a unique perspective on early and late-stage pandemic marketing effectiveness.
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Six takeaways from Mark Ritson's keynote with Spotler

Komal Helyer, Fractional CMO and Chair of the Email Council shares the six things she learned from Mark Ritson's keynote presentation at Spotler.
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DMA Email Council Trends for 2022

Ten experts from the DMA Email Council give their trends for 2022.
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Email Accessibility Guide

Three million people in the UK are colour blind and can’t see your green button on your grey background. Find out how you can create accessible marketing campaigns with email alongside the DMA Email Council.
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All I Want for Christmas . . . is Less Email!

Six useful tips from our email experts to get ready for this holiday season!
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