DMA's Soft Opt-In Bite-Size Guide - Return Fundraising's Discussion Event

UK charities can now use the soft opt-in to reach more supporters, a change that could boost fundraising by an estimated £290 million a year.

Our new bite-size guide, usually exclusive to DMA members, explains what the soft opt-in means for your charity and how to use it effectively to make the most of this opportunity.

As you attended Return Fundraising's Discussion Event, we are giving you exclusive access to the guide.