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Video: Are Awards worth the metal they're made from?

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Awards.

What are they good for?

That's the challenge that our roundtable sought to tackle when we gathered last month at the Haymarket Hotel. Sceptics, evangelists, winners, losers: take a kaleidoscopic view of how senior marketers feel about all things awards:

 

 

The DMA Awards are open for entries. Find out what to do and how, here.

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