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Data Protection 2016 Update as it happened

How should your business adapt to Brexit? What about the GDPR? What are the opportunities in the GDPR legislation? Read on for highlights from Data Protection 2016 Update
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  • 336 views

How many of your customers are vulnerable?

Any customer can be vulnerable according to the new whitepaper from the DMA's vulnerable consumer taskforce, and companies will benefit by treating these customers appropriately
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  • 512 views
Member Content

How long does customer consent last?

The data we collect on our customers and the data they give us is at the heart of everything we do as marketers. Of all of this data, the most important is how and when they gave (or renewed) consent to receive communication from your business.
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  • 822 views

Tell us about your membership

Take a few minutes to tell us how your DMA Membership works for you to be in with a chance to win an IDM Essentials course
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  • 426 views

Tell us how your business is adapting to the GDPR

How is your business reacting and adapting to the GDPR and the implications of Brexit? Tell us and be entered into a prize draw. 
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  • 1608 views

#writerscrawl

The first ever copywriters' festival, from Monday 14 to Friday 18 November
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  • 550 views

The DMA Awards are here

Take a trip around the DMA Awards landscape, discover how we’re doing things in 2016 and get your Awards entry up and running
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  • 944 views

Royal Mail’s Address Management Unit (AMU) retains the DataSeal data security accreditation for the fifth year running.

Royal Mail’s Address Management Unit (AMU) retains the DataSeal data security accreditation for the fifth year running.
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  • 8 views

The Rise Of Influencer Marketing

Influencer marketing is a form of marketing that has emerged from a variety of practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. It identifies the individuals that have influence over potential buyers,...
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  • 33 views