Webinar: CX - translating great experience into great value

According to Apple’s lauded designer Jony Ive, “It’s very easy to be different, but very difficult to be better.”

Marketers rightly focus on Customer experience (CX) because it means those interacting with your brand feel good about it.

Making your CX better is a good idea, but how does it translate into sustainable brand value?

Led by Neopost’s marketing manager Antony Paul, who has worked in senior sales and marketing roles for more than 20 years, you will learn:

• Best practice on Customer Communication Management
• Insights from the design and implementation of their GMC Inspire product
• Challenges to creating superb customer experience
• How to overcome these challenges

Delivering the right message to the right person at the right time is just the beginning.

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Sponsored by

Get £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com or call 0208 6140255 and quote CREDIT200.

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